5 Reasons To Sell In The Winter

Most people believe winter is a poor time for selling their home. Market conditions, seasonal visitors, and seriousness of buyers change all that for the Reno and Sparks real estate market.

Below are 5 reasons for selling in the winter.

1. Market Conditions

The Reno/Sparks median sales price has appreciated 19.5% since September of 2011. The reason for the price increase is a lack of inventory. The current months supply of inventory is at 5.1 months or nearly a complete seller’s market. (View stats by clicking the pictures below)

Assembly Bill 284 has created shadow inventory that is looming over the market. The banks are finally figuring out how to push through the bill and get their foreclosures to market. We’re expecting this inventory to begin trickling out in Spring of 2013. Meaning, waiting until after winter to list will put sellers up against cheaply priced competition.

2. Buyers Are Serious

Pretty self explanatory. If someone is willing to trudge through snow or leave their homes for the frigid air they must be serious about buying a home. Sellers won’t have to deal with the looky-loo or tire kicking buyers and hopefully no low-ball offers.

3. Less Competition

In conjunction with #1, the lack of REO/Bank Owned competition, the common myth of poor sales in winter keeps your neighbors from putting their homes up for sale. Everyone wants to list in the summer… that’s the problem. Less competition means higher prices and quicker market times.

4. The Money Rolls Into Town

Let’s face it. Part of our economy is attractional. As the snow hits the mountains so does the big money from the Bay Area, east coast, and international. Big money that may want a vacation or second home right next to their favorite get away, Lake Tahoe.

5. New Year Excitement

It never fails that the first week of January brings calls from buyers wanting to start their home search. With the holiday stress and payments behind them the new year brings them time to focus on getting their dream home. Being listed when these buyers are full of the hope and joy buying a home is better than them finding your home after months of searching, frustration, and thoughts of giving up.

For more information on selling a home in Reno contact Broker Kristopher Kent at (775) 870-4280 or Kris@Reno-Realty.com

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